At some point in our lives we all find ourselves on the quest to reach our full potential. However, everyone has their own ways of doing it.
In our case, at HEMAQ we have done it every day since 1988 because we know that being better does not have an exact date. For this reason, starting in 2022, our search for maximum excellence includes a new image aimed at enhancing the human factor.
Because the advanced manufacturing industry market continues to evolve, we wanted to evolve with it by creating a new image that accompanies a new strategic vision dedicated to the constant improvements we make to be the definitive option for our clients.
To achieve the above, we will be focusing more than ever on our users and on continuing to create for them, having the latest advances in technology at hand that will allow us to continue innovating. But this will only be achieved if we celebrate those behind the machines: the people.
In this new HEMAQ stage, we consider users as key elements that are in front of and behind great CNC Machine Tools, Additive Manufacturing equipment, accessories, spare parts and more. For this reason, we chose to concentrate our offer on them, being the ones in charge of implementing innovation in their own workplaces to take full advantage of them.
As we believe in empowering the human factor, this will also be reflected in our vision and mission without neglecting at any time the level of commitment that we have maintained since 1988, accompanied by the values that reflect our work such as: honesty, integrity and teamwork. Likewise, we will maintain social well-being notorious in our work processes, through empathy with collaborators even with the end user.
The new HEMAQ look is designed with purpose. We have a new emblem, but the same name. Our new logotype is a combination of text and image that can work together or separately.
Our emblem is designed to have a high visual impact as never seen before thanks to it’s white, blue and gray colors, selecting shades that stand out for the eye and that are recognized for being part of the company's history. In addition, we have added new colors that provide freshness to the eye and are distinctive within the manufacturing industry. It should be noted that the true star of the new image is the slogan: "Powering the human factor", in charge of emphasizing the mission of our brand.
With our new image and colors, we don't just want to look better. We want to reach our full potential by creating value through advanced manufacturing and human talent because we are creators. No one else is doing it like us!
Welcome to our new era. Welcome to the same, but unequal HEMAQ.